Last week the LEC’s Program on Economics & Privacy (PEP), along with University of Arizona’s TechLaw, filed a comment in response to the Federal Trade Commission’s (FTC) Advance Notice of Proposed Rulemaking on “Commercial Surveillance and Data Security.”
The Comment urges the FTC to refrain from issuing a proposed Commercial Surveillance rule. After describing the available empirical evidence—which shows the tremendous consumer value generated by the online ad-supported ecosystem and little reason to believe that consumers suffer widespread harm from the routine collection and use of data in the online commercial context—the Comment concludes that departure from the FTC’s current case-by-case application of Section 5, in favor of broad prohibitions on the collection and use of data, is likely to do more harm than good.
You can view the full joint comment here.